Jim Levy was initially a music industry executive, but he is known better for his efforts as the founding Chief Executive Officer for Activision.[1][2][3]
Activision was originally founded on giving their game designers a lot of recognition for their work. It is for this reason that he promoted his game designers like rock stars. Each game's instruction booklet would have a brief biography of the developer, as well as their autograph. He also was a driving force in the acquisition of Infocom.[4] In 1986, he resigned his position,[5] also at a time when games required more than one person to be involved in a game, therefore his style of recognition became less effective.